

How Brands Celebrate Halloween
Halloween: the one night a year when you can be whoever you want or whatever you want – a night when children frolic in the streets donning masks and wigs, trick-or-treating and get to come home and bask in the glory of their candy-filled pillowcases. But children aren’t the only ones who get to enjoy on Halloween. Many companies are taking advantage of the holiday, using spoooooky tactics to bring attention to their brands this season and, of course, having a little fun with